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Email & Site Tracking
Private Image List
Reports & Analytics
Social Media Posting
Social Media Reports
As opposed to newsletters and one-off campaigns that you create
and send to a whole list of people in one go, an automatic email campaign
is set up once and then automatically sent to a particular individual
when that person meets a certain trigger.
To give you an example, imagine you’re Facebook and you want to send an email
to somebody when they signup for an account. This email will welcome them
to Facebook and show them how to get started adding friends and uploading
a profile picture in an attempt to get them to become a frequent user.
It would be a huge waste of your time to manually create and send an email campaign to every person when they sign up,
so instead, you could set up an automated welcome email that gets sent
whenever a new person joins your “Signups” list.
That’s the beauty of email automation, you can set up the email once and then as more people
continue to meet the trigger you defined, the email will continue to be sent to them without
you ever having to lift a finger. It essentially ‘automates’ your marketing for you.
Using BidCRM you can automate your email campaign very easily using even multiple channels and different forms
attached to different email. You just need to create a new record in Automation tab for each channel and
use the control pannel to check or uncheck any of the trigger you need. The algorithm will automatically be
built by our system and once the trigger is fired your email will be delivered to the recipient.
Email & Site Tracking
All businesses can benefit from tracking email opens, especially businesses
who use email marketing campaigns. By tracking information like which emails
are being opened and which are converting, you can see how effective your marketing
materials actually are. You can use this information to identify what types
of offers and campaigns work best for your campaign.
By tracking information like which emails are being opened and which are converting,
you can also focus on creating more like it in the future to improve your lead generation.
Email and website tracking is also a valuable lead nurturing tool for your campaign.
Imagine being able to know exactly when a customer opens your email
and then being able to time a follow-up call or email based on that information.
Now you can. You can contact users at the exact right time to increase the
likelihood that they’ll convert; BidCRM even automates this for you.
Create targeted multi-channel campaigns and dynamic content triggered by page visits
and behavior to give your audience more of what they want, through the channel they prefer.
Using BidCRM you can track your email campaign through multiple channels, compare their effectiveness,
improve contents and measure lead conversion within your sales funnel. By monitoring traffic data over time you'll be
able to understand trends about where your visitors become engaged contacts, or customers,
allowing you to make more informed content development decisions based on your audience's interests.
It would be very helpful to have the ability to add all new leads to CRM
that come in your web site using web to lead form for a specific campaign as the new leads are generated.
Invite your audience to tell you about themselves by adding web forms to your website and landing pages.
Using BidCRM you can create easily elegant, custom landing pages with web forms
to show case your content and encourage visitors to share their information with you.
If you like to bring all traffics to your own site from your campaign email,
however you can also do that using BidCRM web form or you can embed direct link from your email.
Traditional marketers have largely considered campaign execution to be a series
of micro-campaigns rather than a cohesively connected and self-directed buyer journey.
This is often evidenced in the way we divide up the workload on the marketing team with specializations in email,
website, mobile marketing, and more. While these specializations may continue to provide value,
the future of successful marketing organizations will largely depend on creating a connected, personalized,
and cohesive customer experience across multiple channels.
As the number of channels for communicating with our target audiences continue to increase,
so do our opportunities to capture their attention. At the same time,
it’s important to be able to automate these interactions at scale, without drowning in all of
the potential channels for communication.
Defining reusable audiences is the first step in a connected customer experience.
The second step is being able to orchestrate a desired experience based
on buyer interactions. To accomplish this across channels, a marketing automation platform must support
trigger-based responses across channels within the same automation flow.
When building a Campaign Automation, you may need to take personalized action once
certain trigger is active based on the response of the participant. You may need to assign this
contact to a certain team member or notify team or certain member etc.
Whether it is sending an email to the participant,
assigning the participant to a different user, notifying users, etc.
All of these can happen within a Series. While a Series is not required to incorporate actions
and timers in a Campaign Automation (you may add them to the canvas individually),
they can be included within a Series block, and you can set the properties on the Series
block to determine when the participant may progress onto the next series or trigger
within the Campaign Automation.
Below are certain triggers you may be using for your campaign automation process.
Launch campaigns automatically when someone interacts with an email, submits a web form,
completes a survey, registers for or attends an event, submits subscription preferences,
or is added to or removed from a list.
Once the campaign automation is built, it can be published
so that users can enroll leads and contacts in automations directly from the lead and contact screens.
Leads and contacts can be added to campaign automations in bulk by associating marketing list(s)
with the automation and adding leads and contacts to those lists.
BidCRM provides you all in built tools and techniques
which you can incorporate into your marketing campaign easily and seamlessly.
If you are selling consumer products or bringing new products to the market,
you may be interested to distribute free samples to marketers. In that case you need
to create a virtual store and maintain inventory such that you can capture sample
orders and deliver these orders in time. Also for that purpose, you may need to verify
contact's email or may limit certain number of quantity to order
or using of private or public emails to capture the order.
To distribute samples to your prospects,
you can use BidCRM out of box sample portal and your prospects can order a sample after
clicking on the link sent through the email.
We capture order and contact information for you and notify.
While creating the sample portal you have an option to choose
whether you will allow to use public email address to place an order or not.
In BidCRM, you can create and design HTML email template as you need.
There is a repository of public email template available to you to clone
and after cloning you can edit your template as you need.
If you like little bit coding with HTML, you can customize your template with HTML,
We provide a flexible HTML online editing tool which can help you to write HTML,
CSS and Java script as you need. You can run your template script and see how great it looks!
If you are a sales person do not have any experience in editing HTML,
you can take help from your IT team or even BidCRM provides resources
to create and design custom templates for you.
Using BidCRM's out of Email Template management solution you can collaborate with other team member online,
can edit template jointly and also can assign or publish the template either
to all BidCRM communities or within your company. You also can add approver to your template
and lock it only for your own uses.
Using BidCRM you can build your own private imagelist, you can use them in any email template.
You can also share your imagelist to your team member or other team. You can define a short identifier
for each image and can embed it within the email template. While sending the email, all these
identifiers are replaced with the actual email url.
You can reuse custom imagelist with multiple templates. So once you build your image repository
you can use these images in multiple email campaign or within same email campaign using different channels.
In any email campaign, you may need to nurture your lead for a
while before you can assign that lead to any sales person.
Lead nuturing is normally need personalized communication with the prospect
and your communication should create more interest to the marketer about your product and services
during this process.
You can automate your lead nurturing process and assigning lead to sales person after certain criteria
is met. You need to create all logs with what followup actions were taken in chronological order till the lead is
BidCRM provides tools and technique to automate this process and it also can help you to automate
assigining of leads to sales person based on certain trigger. All new leads coming from this process
are visible in the console after assigned to the user with bold letter and the user
can take follow up action based on these asignments.
BidCRM comes with an in built CRM solutions with Contact, Account, Lead, Opportunity,
Contract and Customer. All EmailResponses we receive through Campaign, we nurture and promote
these leads into our inbuilt CRM gradually based on your business rule.
You can completely automate this process and can start relating with your prospect
more efficiently and productive way.
Based on your Campaign member setting, depending on the prospect's interaction
with the Email Campaign, we filter out certain lead and assigned to Sales Rep
based on their campaign email setting. Upon receiving these leads, Sales rep can start collaborating
and send reminder, event invitation or can setup meeting and phone call etc. with the lead and
can convert into an order.
BidCRM also allows you to import account and contact from Sales Force. You can upload your accounts
or contacts to BidCRM using Data Importer.
If you are a small business owner or mid size company, if you are looking for a ecommerce tool
to build your online store with just click of button, BidCRM provides you complete solution.
BidCRM provides you interface to create online Store and launch a campaign instantly.
Online Store is a virtual store where you can maintain a certain level of inventory
, you can create item catalogs, upload images and setup inventory using BidCRM simple ecommerce interface.
Using BidCRM, you can setup your delivery options, taxes and capture orders using CRM.
BidCRM's out of box solution for eCommerce platform compketely integrated with the CRM, gives to added
power to grow your business faster and generate revenue online without investing on online presence.
BidCRM take care your complete business process and you pay a minimal commision per order
which is very negligible compare to your profit.
During your campaign, you may be travelling multiple times to visit your lead and also you might be
arranging multiple events for your campaign. To track all these events and travel plan,
you need calendar application.
BidCRM provides out of box calendar application for you. You can track all these events happening
for entire campaign, also schedule emails for multiple of rounds etc.
We also provide overlay calendar for company wise travel for all campaign, which can give you
a siggle view how your campaign is remained engaged with your prospects and how quickly you can
turn a lead into a customer.
During your campaign, you may be conducting multiple events like trade shows, seminar, pod casting,
webinar etc. All these events should be available to your leads through your email and many of them
could be joining into these events. To track all these events and who is joining these events, you required
Using the event calendar, you can plan and monitor all your event schedule, you can send personalized
event message through your lead and track all participents who has registered for these events.
BidCRM provides you out of box event calendar and you need not to depend with external calendar application for this purpose.
During your campaign, you may be traveling multiple times and for that purpose you need approval from
your manager. You may also need to report your travel cost with receipt to monitor all expenses for this campaign.
Using BidCRM, you can apply for the travel approval, can send reminder to the approver. Once your
travel plan is approved, you will be notified.
If you need to book your ticket, you may request a ticket booking. Once you complete your travel
you can upload your travel expenses using BidCRM Travel Application.
Reports & Analytics
As a Campaign owner you may need to monitor your campaign progress to measure
certain index and how effectively you can turn your prospects to highest number of leads.
In that case, you may need to look at the whole sales funnel top down way and
measure conversion rate in every stage of your campaign.
You also need to measure how much faster and how effectively your different communication channels
are working and also which channel is generating more conversion in
which stage of your campaign.
BidCRM provides report modules to help you to utilize all your marketing channels
in most productive way and improve the over all conversion more accurately in fastest possible way.
Below are these few reports available to you.
Social Media Posting
Now a days, social media is playing a very important role in your campaign process. Most of the markters are currently using social media to increase thier organic sales and marketing year after year.
BidCRM provides a very strong social media marketing platform. Using BidCRM, you can now use almost more than 50 social media sites. You can seamlessly post social media contents in the variety of social media platforms as you like.
BidCRM provides a very flexible and intuitive social media content development and posting platform. You can design your HTML contents in multiple different audiances, get reviewed and publish content with just click of button to multiple sites. Also you can very easily verify share counts and total numbers of shares in the most popular social media site such as Facebook, Google+, LinkedIn etc.
Social Media Report
It is very important that as a markter you need to evaluate your marketing strategies from time to time to produce good results. You should put more energy and resource where you are able to produce quick success and can increase the conversion faster. To find what works and what not, you need a very simple and consolidated report every moment in real time.
BidCRM provides you a real time statistics of your complete marketing campaign in a single place with graphical forms. You can quickly measure and generate a report, export into an excel and see graphically which media is performing well and where you should focus.
Using BidCRM social media screen you will get 360 degree view for all social media and you can see very quickly how many clicks from each different site you are getting in real time. You also can add multiple different contents and measure their throughput and success, compare between your contents and can put a better marketing strategy which can help you to generate more quality leads faster and most productive way.